CARDIO4Cities

The Cardio4Cities simulator is a data-driven platform designed to help city stakeholders reduce cardiovascular risks through targeted interventions.

Jul 31, 2025

CARDIO4Cities

The Cardio4Cities simulator is a data-driven platform designed to help city stakeholders reduce cardiovascular risks through targeted interventions.

Jul 31, 2025

CLIENT

Novartis Foundation

Role

UI UX Designer

Service

B2B web app

CLIENT

Novartis Foundation

Role

UI UX Designer

Service

B2B web app

CLIENT

Novartis Foundation

Role

UI UX Designer

Service

B2B web app

Nokia NTC
Nokia NTC

Project details

Project details

Overview

The Cardio4Cities simulator is a data-driven platform designed to help city stakeholders reduce cardiovascular risks through targeted interventions.

My mission

Transform a complex, underutilized simulator into an intuitive, decision-making tool that enables policymakers to confidently act on data.

Problem statement

The existing dashboard lacked clarity and usability, with fragmented flows, a text-heavy interface, inconsistent design, and missing data context such as units and definitions. These issues reduced trust and made it difficult for non-technical stakeholders to quickly understand insights and make informed decisions.

Users Impact

Users could not confidently interpret results or complete simulations, limiting real-world adoption.

Design process

Design process

Discovery Phase
  • Audited the existing user journey, workflows, and interaction gaps.

  • Conducted user interviews to uncover pain points and decision needs.

  • Benchmarked competitors to identify UX and data-visualization opportunities.

Defining the Experience
  • Defined user journey, personas, and new flow.

  • Prioritized MVP features based on user value and business impact.

Design
  • Created concept design to validate layout and hierarchy.

  • Led a collaborative whiteboard session to drive ideation.

  • Delivered high-fidelity MVP screens with clear visual storytelling.

  • Iterated designs aligning with Power BI constraints and data clarity.


View full case study


View prototype


Impact
  • Improved usability and clarity for non-technical stakeholders

  • Reduced cognitive load through structured information and visual hierarchy

  • Increased stakeholder confidence in data interpretation

  • Enabled more efficient identification of intervention opportunities

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